Every time you go to the movies, you expect to have a good time, see a good movie, and if you’re really going a little crazy, pay a lot of popcorn and soda “just because.” Well, the movie-watching experience has certainly changed in recent years, and right now the biggest trend in the theater industry has to do with the popularity of the movie brewery.
You heard right. A movie brewery. Movie theater chains across the country have begun offering alcoholic beverages to viewers while they are watching movies, even providing service throughout the movie. It seems like a simple idea with few bells and whistles, but when you stop and think about it, the notion of a movie theater that serves drinks is a bit crazy.
We have become so used to the idea of what a movie theater is that when something new comes along, we are speechless. Still, don’t let this stop you from taking the time to experience what a movie brewery can do to bolster what can sometimes be an uneventful movie night.
Discovering the secret of a movie brewery is not really discovering anything, but immersing yourself in the experience will give you the chance to get a real idea of what the future of movie theaters will look like.
Here are some things to keep in mind:
Make sure you have a designated driver or plan to use a car service – Safety and responsibility are always paramount when you are going to consume alcohol. There are too many options available for getting a ride if you have consumed alcohol.
Ask for the things you like to compare – Whether you like a pale ale or a stout, check out what they have to offer. You might be pleasantly surprised to find that your local movie brewery can offer award-winning beer options that have put the greater beer community on notice. When it comes to food, let’s just say popcorn and candy won’t be what you order. Fresh ingredients and restaurant-quality offerings are where they’re at.
Plan a return visit to try something new each time. – Be the expert you know you are and try something new every time you watch a movie. Not only will he get the chance to see all that your local movie brewery has to offer, but he can also take advantage of loyalty programs that can save you money for subsequent visits.
Almost everyone can say they’ve been to a movie theater, but not many can say that when it comes to a movie beer hall. If you love movies or perhaps just took a break from a previous disappointing trip to the movies, you owe it to yourself to experience what looks to be the future of the movie industry. You just might find the next great place for a date night, a night out with the family, or even a great place to meet up with friends.