Social media is now considered a mainstream recruiting avenue on the internet. Blogging sites, discussion forums, social networking sites, business and professional networking websites are some of the popular social media platforms that are used effectively today to apply for jobs and close positions. The growing popularity of the Internet and especially social media makes it beneficial for both a recruiter looking to close positions and job seekers.

If you’re looking for a job in this slow economy, relying solely on conventional ways of job searching is likely to get you minimal results.

Here are some ways the social media platform can help you get noticed.

  • build contacts – Networking or building valuable relationships is at the core of all social media platforms, be it LinkedIn, Facebook, Blogger, Twitter, etc. Until you’re networking and making real connections, you won’t be able to communicate with headhunters who are actively on said social media platforms looking to close job openings.
  • Interact- You MUST STAY CONNECTED if you want to build meaningful, long-term relationships with your network. You can interact with company employees who are often very active on platforms like Twitter, Facebook and LinkedIn and also participate in company blogs by leaving comments to create that visibility among recruiters. Interact with your contacts frequently, build trust, and then convey your job search intentions in a subtle way.
  • Announce your achievements – Go blog! Talk about your industry and restrict all your blog posts to events and discussions that revolve around your industry and area of ​​interest. Blogging is an effective way to demonstrate to your potential that you employ your subject matter knowledge and expertise when it comes to your industry. Blogging is a great way to spread the word and get attention.
  • Complete your profile – A perennial mistake most job seekers make is that they don’t take the profile information part of a social media platform too seriously. Leaving your profile information 100% complete will have a positive impact on a headhunter.
  • Keep thoughts manageable- Narrowing down your social media efforts to just the top 5 companies, for example, makes sense. Once you’re sure of your target businesses, you can focus your efforts on making connections through social media activities with these businesses specifically. This would give you the opportunity to contact potential employers and save a lot of time in the process.
  • Join groups – Often underestimated, joining groups on social media platforms like Facebook and LinkedIn can increase your visibility among hiring managers and take your job search efforts further than ever before.
  • Search – Search engines like Google can be used effectively to perform searches related to people found on various social media platforms. Then you can start connecting with employees who work for your target companies, build relationships, trust, and then gradually show your interests as a job seeker.
  • Your Reputation Matters – In short, always keep in mind that everything you say and do, or others say and do in relation to you online, directly affects your reputation. Do everything you can to keep it intact.
  • Make sure you’re on LinkedIn Linkedin.com is a valuable platform for today’s headhunters. It is also a place where job seekers are very active and profile their professional and educational achievements and broadcast their skills to their audience. They network, build trust, and connect with potential recruiters to land jobs. If you’re not on Linkedin.com, you’re not ‘linked’ to being hired through social media. Relationships matter.

I am confident that the above tips will get you noticed and increase your visibility in your job search. Plus, they’re a cost-effective and exciting way to get closer to your next job. Improving your web visibility is an important piece of the puzzle, and you must be committed to creating a unique online social media presence that will help you stand out from the crowd and command attention.